Pricing

Custom website design and SEO pricing

Every build pairs a one-time fee with a monthly plan that keeps your site running and visible. Starting prices are right here, and you get a fixed quote before any work starts.

Find your fit

Slide to see what each plan includes.

Drag the handle, tap a plan or use your arrow keys. Each step to the right adds more.

Choose a plan

Use the left and right arrow keys to change plans.

Essential

$1,800 upfront

+ $100/mo care

  • Custom design, never a template
  • Up to 6 custom pages, mobile-first and fast
  • SEO, AEO and GEO setup for one target market
  • Google Business Profile setup
  • Contact form, analytics and Google Search Console
  • 2 homepage design directions, 2 rounds of revisions

Every month

  • Care: hosting, security, backups, small edits and a monthly report
Start with Essential

Prices may adjust for added complexity.

Website builds

Pick by how much site you need.

Every build includes SEO and AI-search setup for the market you serve. You always own your domain, content and site files.

Essential

$1,800 one-time

+ $100/month care

Best for one town or small region

Up to 6 pages · Live in about 1 to 2 weeks

A sharp custom site that gets you found in one market.

The build

  • Custom design, never a template
  • Up to 6 custom pages, mobile-first and fast
  • SEO, AEO and GEO setup for one target market
  • Google Business Profile setup
  • Contact form, analytics and Google Search Console
  • 2 homepage design directions, 2 rounds of revisions

Every month

  • Care: hosting, security, backups, small edits and a monthly report
Choose Essential

Elite

from $6,500 one-time

+ $399/month elite plan

Best for national reach, or any business that wants the biggest, most standout site

25+ pages · Live in about 3 to 4 weeks

The biggest, most standout site, with a nationwide strategy and steady content.

The build

  • Everything in Pro
  • 25+ pages
  • Nationwide strategy: topic and comparison pages, plus authority building
  • Priority support
  • 2 homepage design directions, 3 rounds of revisions

Every month

  • Care, plus 2 new articles a month
  • Quarterly competitor and AI-citation report
  • Quarterly strategy call
Choose Elite

Any plan can target any market. Pick by how much site you need.

Every business is different. These starting prices cover most projects. If yours needs more (online booking, a store, custom integrations, extra pages or multiple locations), we'll quote it upfront before any work starts, no surprises.

Not ready for a new site?

Website & AI Visibility Audit

$595 one time

We review your website, your Google visibility, what AI assistants say about you and the competitors getting found instead. You get a prioritized action plan and a personal walkthrough of what to fix first.

Delivered in 7 business days, with a 45-minute walkthrough. The full $595 is credited toward any website build.

See what the audit includes
  • Technical check
  • Google visibility baseline
  • AI visibility baseline
  • Competitor comparison
  • Reviews and listings check
  • Prioritized fix list
  • 30/60/90-day plan
  • 45-minute walkthrough

Monthly plans

What the monthly fee covers.

Each build comes with its matching plan. Care is also available for any site we build.

Care

$100 /month

Comes with Essential. Available for any site we build.

Keep your site fast, secure and current.

  • Hosting on Cloudflare, SSL and uptime monitoring
  • Security updates and backups
  • Small edits each month
  • A plain-English monthly report

Month to month, with a 3-month minimum after launch.

Pro plan

$199 /month

Comes with Pro.

Care, plus a monthly look at where you show up.

  • Everything in Care
  • Monthly AI visibility tracking across ChatGPT, Gemini, Perplexity and Google
  • A monthly rankings and AI-mentions report

Month to month. We recommend at least 6 months.

Elite plan

$399 /month

Comes with Elite.

Steady content and strategy for national competition.

  • Everything in the Pro plan
  • 2 new articles a month
  • Quarterly competitor and AI-citation report
  • Quarterly strategy call

Month to month. We recommend at least 6 months.

Terms

The fine print, in plain English.

Paying for your build
One-time build fee: 50% to start, 50% at launch.
Care
Month to month, with a 3-month minimum after launch.
Hosting it yourself
Prefer to host the site yourself? We hand it over for a one-time $150 fee. Later changes are $75 an hour.
Pro and Elite plans
Month to month. We recommend at least 6 months, because search and AI visibility take time to build.
What you own
You always own your domain, your content and your site files.

A la carte

Just need one thing?

Add these to any build or buy them on their own.

Ask about an add-on
A la carte services and starting prices
ServiceStarting at
Extra pageper page$150
City, state or service pageper page, written for your market$175
Landing page for ads or a launch$450
Copywritingper page$100
Google Business Profile setup and optimizationone time$249
AI-readiness fix-up for an existing siteschema, robots.txt, FAQ markup$349
Listings and citations cleanuptop directories for your market$299
Logo and brand starter kitlogo, colors and fonts$350
Full brand identitylogo directions, brand guide, cards and social kit$950
Email newsletter setupplatform, template and welcome sequence$350
Print designper piece: postcard, flyer or business card$150
Social media graphics pack10 branded templates$250
Online booking setup$250
Online store add-on$1,200
Speed and accessibility tune-upfor an existing site$399

Timelines

Need it sooner?

Standard timelines are included. If you have a launch date, an event or a busy season coming, we can move faster.

Standard

Included

Essential about 1 to 2 weeks · Pro about 2 to 3 weeks · Elite about 3 to 4 weeks

The clock starts once we have your content.

Rush

+25%

About half the standard time

Your project moves to the front of the line. Ask first; spots are limited.

Beyond the plans

What ongoing work can include

Quoted separately when you need more than your plan covers.

  • Monthly site health checks: uptime, broken links, SSL and domain renewals
  • Monthly reports: traffic, Google rankings, AI search mentions and recommended next steps
  • New SEO content on a regular schedule, approved by you before publishing
  • Google Business Profile posts and review-request systems
  • Lead form and CRM testing
  • Quarterly competitor checks and a seasonal content calendar
  • Print and marketing materials when you need them: business cards, postcards, brochures and social graphics

Starter sites

Smaller projects welcome

Not every business needs a full website package. I also build simple one-page sites, single landing pages and starter sites for new or very small businesses. One-page sites from $495, with optional care from $50/mo. Tell me what you have in mind and I'll quote a price that fits, before any work starts.

Ask about a smaller project

Not sure what fits?

Not seeing the right fit?

Let's brainstorm together. Tell us what you have in mind and we'll figure out what your business actually needs, even if it's smaller, bigger or completely different from anything listed here, with a clear quote before any work starts.

Giving back is part of the plan.

  • Nonprofits and good causesSpecial pricing for nonprofits and community causes, plus two fully donated websites every year.
  • New businessesJust getting started? Ask about new-business pricing and payment plans that spread the cost out.
  • HeroesDiscounts for first responders, military families and teachers who run a business or side business.

Ask about nonprofit, new-business and hero pricing on your free call. Apply for a donated website

Refer a business, get a free month of care.

Know a business that needs a better website? Send them our way. When they sign on, your next month of care is on us.

Refer a business
  • All prices are in US dollars. You get a fixed quote before any work starts.
  • You always own your domain, your content and your site files.
  • The $595 audit fee is credited in full toward any build.
  • Need more pages than your package? Extra pages are $150 each.
  • A revision round is one list of changes sent together. Small text and photo fixes are free for 30 days after launch.
  • Timelines count from when we have your content: logo, photos and the basics about your business.

Questions about pricing?

Tell us what you need and we will tell you honestly which plan fits, or if you need one at all.