Founder-led web design, built on real business experience.

Hi, I'm Chad Nixon.

I've spent more than a decade building and running businesses. I lead a real estate team and have overseen thousands of transactions, and I'm a founder of a nationwide health and wellness company, where I built the brand, the website and the online presence from the ground up.

That's the difference with Set & Seen: I'm not a designer guessing what a business needs. I've been the owner watching which marketing actually works and which just costs money. A website is a tool, and what a business does with it matters as much as how it's built. So I build every site to give you the strongest possible foundation and a brand people recognize, then help with the strategy around it: local search, content, reviews and how you show up in AI answers.

Outside of work, you'll find me in Colorado's mountains, camping and traveling, or spending time with family, friends and my dogs. I'm also involved with several local nonprofits.

I founded Set & Seen Studio in Greeley, Colorado.

I started Set & Seen Studio because owners kept asking me the same question: why can't people find us online? The answer has changed. It's still Google, and now it's AI assistants too. I build sites for both, and I aim them at the market you actually serve.

When you work with Set & Seen, you work with me. No hand-offs, no jargon, no long contracts. I work by video call and email with businesses across the US.